You can be your own eco-model, without having to sweat for it.
Copywriter: Christopher Santaiti
This Interactive Digital Magazine Ad will be experienced in magazines like GQ & WIRED where tech savvy city dwellers can learn about TREK's new eco option.
During New York Techweek in October, Trek will be working with Techweek & Citi Bank to replace the regular bikes with the T80+ to let riders experience the silent drive motor and be propelled cooly through the city without the sweat and hassle of doing all the work on a normal bike.